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Digital Marketing TRAINING

Basics of What is SEO?

1. Basics of SEO Overview

2. History of SEO

3. Digital Marketing SEO


Tactics & Methods

1. SEO techniques

2. White Hat SEO

3. Black Hat or Spamdexing


Web Site Domain

1. Who would be your target audience?

2. What will make your business idea unique

3. What you intend to sell to them.


File Naming Style, File Name Example

1. URL Sub-Directory Name

2. Optimized Keywords


Directive Elements

1. Keyword Frequency, Keyword Weight

2. Keyword Proximity, Keyword Prominence

3. Best Places to Put Keywords


Optimized Metatags

1. What Do the Metatags Look Like?

2. Meta Description Tag Tips

3. Meta Keywords Tag Tips, Robots Meta Tag


Title Optimization

1. Optimized Anchor

2. Content is the King

3. Verifying Web Site


Hiring an Expert

1. Link Building

2. Mobile SEO Techniques

3. Misc Techniques

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